SEO for New Bloggers: 6 Powerful Ways to Glow Up Your Blog.
Hey love bug — back with a good one today, and let me tell you, friend, it’s going to be a game changer!🥂
For today’s chat we’re diving deep into one of those topics that, let’s just say Psst 🤫…I’m not so sure most brand new bloggers know much about.
And to be frank, most business owners probably think it’s one of those things you should focus on a littleee later in the content creation process.
and what is that?
It’s the big three in the blogging world: S-E-O. Or should I say Google SEO, which is what we’ll be focusing on in this blog post.
Love bug, how many times have you heard:
– “Don’t focus on SEO as a brand new blogger — just get traffic from Pinterest.”
– “SEO for new bloggers is just too hard to understand or master, just shoot for the easier routes.”
– Or the even scarier advice: “Just avoid focusing on SEO altogether because, you know, you don’t need it. Just guest post.”
Ok, so here’s the thing: SEO for new bloggers is still king — but how you implement it? That’s what has to be more strategic.
Gone are the days of keyword stuffing to get favor from Google.
And never should there have ever been a day when you use AI to create an entire blog post copy-and-paste style.
Tell me you’re not doing that one… because whew, chile — not good.
But I’ll cover all those blog hazards in another post.
In this post, we’re covering why you should utilize SEO as a brand new blogger, and why it might just be the glow up you didn’t see coming.
and you know how we do around here — grab your coffee or your favorite drink and let’s chit-chat about it.
I actually did a previous blog post on this topic a few months ago that had some great tips. You can find it here: SEO Tips To Boost Your Brand And Business Visibility (Updated).
But just like the internet (per usual), it’s filled with many surprises — and new things come up all the time. My job? To keep you updated when they do or when I find a fresh insight.
And trust me — I have found some fresh insight.
P.S. — Even if you don’t call yourself a blogger, this still applies. Business owners, especially those using blogging as content creation?
This one’s for you too.
So first, what even is SEO? 💻
SEO stands for search engine optimization — and it’s designed to help your website pages and blog posts rank for specific keywords.
In simple terms, it’s how your audience finds you on Google, Yahoo, Bing, etc. — for exactly what they’re typing in.
Google’s job?
To provide the person with the most valuable, accurate, and trustworthy content possible.
Your job?
To show up as that valuable, accurate, and trustworthy source.
Now, let’s talk about SEO — because yes, SEO is that king, but it’s also the queen.
Why is SEO so important for brand new bloggers (and seasoned business owners too)?
Because it’s how your soul tribe literally finds you.
And the cool part? Unlike social media — you don’t need likes or follows to rank. It’s all on you. Which means one more important business element is finally back in your hands.
6 Powerful Ways to Use SEO for New Bloggers to Glow Up Your Blog — Smooth, Smart, and Fast.
Stepping into your smooth & smart blog era? Pin this to your Pinterest tribe — they’re gonna love it ✨
1. SEO positions your blog on Google — where your Soul Tribe, love bug, is already looking for YOU, your vibe, your products, and your business.
Question: Are you tired of fighting for attention yet?
Well… not for you, of course. But for your business?
Tired of having to overly sell or constantly explain to people why your products or services are even worth supporting or purchasing?
Well, with Google SEO, yep — you still gotta fight.
Well… not like “I’ve been fighting all my life,” Color Purple type of fight, but you get it. 😏
Because fighting to win…
That’s the name of the game when you’re doing business — online and/or offline — in any way, shape, or form.
So no, I’m not here to sell a dream like:
“You can post anything, slap together a blog post in 10 minutes, have a bad-looking website, and still go viral.”
Nah friend. Let’s be for real.
But here’s the good part: the fight for SEO?
It’s a battle worth fighting. And you’ll fully get why as we dive deeper into the benefits in this post.
Here’s the deal: with SEO, people are already searching with real intent — intent to learn or to buy.
That means your only job as the business owner is to blow them away with the content once they land on your site.
(By the way, there are many ways to do just that. I share some gems on that in my blog post: How To Write Your Next Blog Post Like A Pro: A Complete Guide).
But all in all? They’re looking for you. They’re already invested in learning more — or even making a purchase.
Your blog’s job?
To rank.
To show up.
To say what matters — in the moment they need it most.
And here’s the gold mine, love bug…
Once your blog post is SEO-optimized and ranking well?
That’s traffic on autopilot — for 5, 10 years or even a lifetime down the line depending on how evergreen your content is.
So, imagine writing one powerful piece of content, and it keeps working for you year after year like clockwork.
According to Ahrefs, over 90% of pages that get Google traffic are at least 2 years old. Let that sink in.
And friend? That’s something you can’t say about most social media posts — unless you’re talking about Pinterest or YouTube, which are search-based platforms too. But even then, they don’t come close to the long-term ROI of your own blog.
Which is why I always talk about combining YouTube and Pinterest with a blog for your content strategy. We’ll dive into that more in another post.
But…If you’re tired of chasing short-term results and craving that forever kind of traffic — just like you want that forever kind of love — you’re in the right place!
2. SEO helps shape your content strategy — and oh, love bug, it’s gonna be golden.
One of the biggest factors in content creation for business owners — especially on your website — is hands down market research.
The problem? Most platforms outside of blogging don’t exactly require it.
Usually it’s: throw up a cute image, add a quick caption, and boom — you’re done.
And the trap a lot of business owners fall into (no judgment, love bug — I get it) is doing full-blown market research at the start of their business… and then relying on that same info for the next 3 months, or sometimes even years.
But here’s the thing:
Things change.
Prices go up.
Policies shift.
New technology drops.
And as the business owner, you’ve got to be able to pivot — not just in your offer, but in your conversation. Aka: your blog post.
The benefit of having a content-driven website (a blog) is that market research becomes part of your content process — not a separate task you do once a year.
It allows you, as the visionary of your business, to be the first to notice changes that affect your audience — your clients, your customers, your community.
Social media?
It doesn’t require market research to create content — and definitely not to create in-depth, evergreen content.
But blogging does.
And SEO? It takes it a step further.
When you use SEO with intention, you’re constantly staying tapped into what your people are searching for, asking about, struggling with, or newly discovering.
👉🏽 That’s the golden edge.
Here are a few stats to consider:
So the goal of your SEO strategy? To be seen.
Visibility, however, is powerful — but visibility for the right niche? That’s the real win.
Which leads me to my next point…
3. SEO connects you with your Soul Tribe.
Loving the post? SEO for New Bloggers: 6 Powerful Ways to Glow Up Your Blog ✨ Pin the image above to your Business Pinterest Board or share the love with your tribe who’s building their blog too — don’t leave them out 🥂
Here’s a little secret…
By focusing on SEO on your content-driven website, you’re miles ahead of businesses who either don’t have a website, have one without a blog, or have a blog but don’t strategize their SEO.
Ever heard the phrase “slow and steady wins the race”? Or the metaphor of the turtle and the rabbit?
(If you’ve never heard it, the turtle moves slow but steady — and still beats the rabbit who burns out trying to rush to the finish line.)
Well, when you’re building a strategic, SEO powered, content-driven website…
your the turtle — but you’re also the winner.
You may not be getting hundreds of likes on a social media post — but what you’re building?
It’s not just built on gas. It’s built to last.
Quick wins? Fun.
But stable businesses and stable content strategies?
Much better.
And let me be clear — when I say turtle, I’m talkin’ Ninja Turtle.
Not slow. Just intentional, strategic, and built to go all the way.
4. Traffic Is Cute. Sales Are Better.
So here’s the cool part about SEO it brings in the kind of people who are already searching for what you’re selling.
They’re not guessing.
They’re not just scrolling.
They’re looking — and when your blog post pops up at the right time? That’s not a coincidence.
That’s strategy.
It’s about alignment + smart SEO.
While ads stop performing the moment you stop paying, SEO-powered blog posts keep attracting traffic, leads, and sales for months — sometimes years down the line.
It’s like this…
👇🏽
Would you rather have a temporary gig that gives you fast cash but zero stability…
Or a corporate job that starts you at $30K, with a clear path to six figure promotion in 6–12 months if you stay consistent and do the work?
That, my friend, is the difference between chasing quick “wins” on trendy platforms… and building long-term results with a solid content-driven website (which includes a powerful SEO strategy).
Let’s Talk Sales: How SEO for New Bloggers Quietly Closes the Deal.
💰SEO has a HIGH Return on Investment (ROI).
Businesses investing in SEO see substantial returns. On average, for every dollar spent on SEO, companies earn over $22 in revenue.
“For every dollar spent on SEO, businesses earn an average of over $22.”— Exploding Topics
📈SEO Leads Have a Significantly Higher Close Rate.
Leads generated through SEO have a close rate of 14.6%, which is markedly higher than the 1.7% close rate for outbound leads like cold calls or direct mail.
“Leads from search engines close at a rate of 14.6%, while outbound leads have a much lower close rate of just 1.7%.”— SeoProfy
💸SEO Outperforms Other Marketing Channels in Revenue Generation.
For B2B companies, SEO isn’t just about visibility—it directly drives revenue. These companies generate twice as much revenue from SEO compared to any other marketing channel.
“B2B companies generate twice as much revenue from SEO than any other channel.”—HigherVisibility
📊Organic Search = Your Traffic Superpower.
You ready for this? 53% of all website traffic comes from organic search. Not ads. Not social. Just solid search-engine love.
“Organic traffic accounts for 53% of all trackable traffic to websites; social media only drives 5% of site traffic.” — WordStream
5. How SEO for New Bloggers Helps You Get Found — Even If a topic has Already Been Blogged About.
This is a big one.
As massive as Google is, there still aren’t enough people in your niche blogging about the very topics your audience is actively searching for.
Yes, there might be older blogs that covered those same pain points or goals years ago — but most of them? They’re not speaking on it anymore.
That leaves the perfect opportunity for you to step in, serve your audience, and get seen.
Google is constantly looking for fresh, relevant content in every niche you can think of.
Think of Google as a 24/7 marketing agency — one that’s built to promote your content to the right people (your soul tribe).
So while most businesses are chasing virality on social media, here’s what they’re overlooking:
If you focus on SEO — especially in a smaller or more specific niche — you can trailblaze those keywords and become a clear leader.
Especially in local markets, specific regions, or even your hometown.
For example — imagine someone launches a blog focused on vegan Nigerian recipes in Atlanta. That person could easily start ranking for searches like “best Nigerian vegan food Atlanta” or “plant-based Nigerian meals near me” — especially if no one else in the area is doing it.
That’s how SEO helps you become the go-to within your niche.
And let me tell you — you will be SHOCKED how many businesses in your niche are not utilizing SEO… and as a result, they’re not getting found by Google.
And also?
Blogging timestamps your original ideas.
Yep. Your blog becomes a living record of what you said, when you said it — and what you did, when you did it.
Think copyright. Pretty important.
Yes, others might be blogging — but very few are blogging with strategy.
And here’s another truth:
When a brand, client, or partner is curious about you, guess what they do first?
They Google you.
Which leads me to my next point…
6. Strategic Blogging = Proof, Power, and Long-Term Payoff 💼✨
Here’s the thing with SEO — and might I add, one of the parts I LOVE the most?
You can write about the same topic on your blog over and over and over again — and Google —won’t get tired of you.
In fact, Google will reward you.
Because when your content is optimized and intentional, Google starts associating you with certain keywords, phrases, and ideas.
Over time, your brand becomes the go-to authority in your niche — without needing to chase trends.
Now here’s the part most people don’t talk about…
Why pour all your originality, thought leadership, and brilliant brand positioning into platforms you don’t own?
Platforms that don’t offer real timestamped copyright protection for your intellectual property?
Consider this: Berlin-based artist Jonas Jödicke had his artwork “Where Light and Dark Meet” shared online without credit or permission — including use by singer Aaron Carter. It led to legal action, financial loss, and emotional stress. He eventually recovered some of the damages, but only after a public battle.
👉🏽 According to the Copytrack Global Infringement Report 2019, over 2.5 billion images are stolen online every day without proper licensing or permission — with social media being one of the top violators.
The truth? Most platforms like Instagram aren’t legally responsible for protecting your originality.
You are.
And you might be thinking,
“But wait — social media shows the date I posted, right?”
Yep, they show it — but here’s the thing…
Those platforms aren’t designed to protect your originality.
Your blog is!
With SEO and a blog you own?
You’re creating a living archive. A digital footprint that proves your ideas, your frameworks, and your voice were yours — first.
And when someone Googles your name — They don’t just see random content — they see your receipts.
Conclusion, Love Bug
So whether you’re brand new to blogging or you’ve been at this for a minute — now you know.
SEO isn’t just strategy — it’s visibility, longevity, and proof that your voice matters.
And guess what? Were just getting started. 🥂
I plan to share more SEO for new bloggers tips again soon — so stay tuned. It only gets better from here.
Until then? Heres More Content You’ll Love:
SEO Tips to Boost Your Brand and Business Visibility (UPDATED).
How To Build A Business You’ll Love — Kendrick Lamar Style!
Loved this post on SEO for New Bloggers? Your audience is craving content that’s smart, helpful, and true to you — just like this. Pin this to your Pinterest tribe and keep the glow-up going. ✨
Alright, until next time!
Your favorite foodie and blogger, Keesh.
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