How to Use Google Search Console to Grow Your Blog (Part 2)

Heyyy love bugs!

Okay — today we’re jumping into Part 2 of our Google Search Console series:

Google Search Console: The Secret Sauce to Growing Your Blog Fast 🚀

Can You Say Yayyy!

And love bug let me tell you — I’m super excited for this one — because we’re diving deep into the tech side of Google Search Console and how to actually use it to help your blog grow in the smartest, most strategic way.

Grab your favorite drink, friend, and let’s dive in🥂

Quick heads up…

If you’re not super tech-savvy, don’t skip this section — because this is the kind of work that leads to long-term growth, visibility, and serious blog traffic.

Even if you’re not 100% comfortable with tools like this yet, I PROMISE this tech breakdown is super beginner-friendly — and if you’re serious about building a business and blog that gets seen.

👇🏽

This is worth it.

Just imagine the celebration your about to have when…

• Your blog post starts to climb higher in Google’s rankings — and you start getting the traffic you deserve.
  
  
• You start getting daily clicks from people searching for answers — and they’re finding them through you.
  
  
• You bring in aligned readers and subscribers that match your ideal customer avatar.
  

Alright friend, let’s break this tech stuff down step-by-step, no fluff, just the good stuff.

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Here are 5 powerful Google Search Console features and how to use each one to grow your blog — the smart way.

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First things first here’s how you get started with Google Search Console:

How to set up Google Search Console account ( completely free!)

1. Go to: This Setup Page and login with your Google (Gmail) account.
   
   
2. Add your website URL under “Domain” or “URL Prefix” — I recommend URL Prefix if you’re new.
   
   
3. Choose a verification method. The easiest for most bloggers is to verify through your domain provider or your website’s backend (like Showit, WordPress, or Squarespace).
   
   
4. Once verified, your blog will begin collecting data — it may take a day or two to populate.

Boom. You’re in and now your Google Search Console is ready for use 🔥

👉🏽 Quick note: You don’t need to download anything — Google Search Console works right from your phone browser, so it’s super easy to check in on the go.

📌 Found this helpful? Pin it to your Pinterest business board for later!

Ok so let’s dive in once logged into your account..

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These are the 5 insights from Google Search Console that can elevate your content, protect your blog, and grow your traffic — fast.

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There’s a ton we could cover here — but these are the absolute essentials you need to know.

(And if you’ve got questions or get stuck, feel free to drop them in the comments— let’s chat 💬.)

The first thing you’ll want to do is..

1. Check Your Blog’s Mobile Friendliness.

Ok love bug — once you’re inside, the very first thing you want to do (and I mean must) is check that your website is mobile friendly.

True story — and it’s surprisingly common.

I once saw a business owner on the verge of giving up because they thought their website just “wasn’t working.”

They were frustrated saying they don’t understand why there website is leading to sales and while as there could have been a few things going on one big issue was it turned out, the entire site was not mobile friendly.

They had only been checking it on desktop — meanwhile, most of their visitors were landing on a jumbled, unstructured version of their site on mobile.

It made them feel like their whole business was broken, when really, it was just a small setting.

✨ And here’s the crazy part: More than 60% of all website traffic comes from mobile devices. So if your site isn’t optimized for mobile? That’s a huge chunk of your potential audience bouncing before they even read a word.

If your site isn’t mobile friendly, everything can look scattered. It makes it hard to navigate — and unfortunately people won’t stick around to figure out what’s going on.

Which can increase your bounce rate without you even realizing it — and Google will flag it in their Mobile Usability report, which can impact how your blog ranks too.

👉🏽 So friend, let’s be on the safe side. When you log in..

Here’s where to check it:

Go to “Page Experience” → “Mobile Usability”.

What to look for:

• Clickable elements that are too close together.
  
  
• Content spilling wider than the screen.
  

✨Fix this one and you’ll see benefits instantly.

Better user experience, longer time on page, and better rankings — especially on mobile searches.

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2. See Which Blog Posts Are Performing The Best.

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Ever wonder which content you should focus on next? Check which blog posts are already performing the best.

Without concrete insight into which blog post topics Google (and your audience) are loving most, you’ll end up winging it — and love bug, that’s a no-no.

Sure, in the beginning you’ll do your market research and educated guessing. But Google Search Console takes it further.

It helps you narrow down your blog’s content strategy based on real data — not just hunches.

And once you know which posts are doing the most for your blog?

You can double down, update them, and create more content around what your audience already loves.

That’s how you take your blog to a whole new level.

Here where to check:

• Click “Performance” → You’ll see your top-performing blog posts by clicks and impressions.

✨Strategically tracking this over the next 6–12 months could unlock:

– A growing list of blog posts bringing in steady search traffic.

– More primary sales, affiliate revenue, and email marketing signups.

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3. Catch Technical Errors Early.

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This one hits home for me — I can’t tell you how relieved I am knowing that Google low-key has Blogging for Africa’s back.

And here’s what I mean:

As passionate as we are as business owners — and as in love with your website as you’ll become (trust me, if you’re following this blog for any length of time, you will fall for creating content from your website)… But let’s be real we’re not staring at our websites 24/7. But here’s the thing:

If your site is plugged into Google Search Console — they are.

And anytime something’s off, Google lets you know.

We’re talking broken links, indexing issues, or redirect errors — things that directly impact your site’s visibility and traffic.

Google Search Console helps you catch and fix them before they become real problems.

Where to check it:

• Go to “Pages” under “Indexing” → look for anything labeled “Not Indexed” and click for more info.

✨ Over the next 6–12 months, this could lead to:

– A clean, high-functioning blog that Google can read clearly.

– Fewer traffic drops from hidden issues, and better overall rankings.

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4. Discover Who’s Linking to You (Backlinks!).

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You may have heard the word backlinks before — but they’re more than just tech talk. They’re a big deal in Google’s eyes.

They help determine whether your blog is seen as trustworthy or not.

In simple terms:

✨Backlinks = blog authority.

When high-quality blogs or websites link to your content, Google takes that as a sign your info is solid — and that can boost your rankings big time.

Where to find it:

• Head to “Links” in the sidebar → you’ll see who’s linking to your blog and which posts are getting the most love.

✨ What this could unlock in 6–12 months:

– Your blog starts getting noticed by other websites, brands and or media outlets.

– Which means more visibility, more opportunities, and long-term credibility.

Psst… I’ve got a full blog post on backlinks coming soon — because I know you’re ready to take them seriously too. I got you! 

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5. Monitor Your Average Search Position.

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Here’s the truth, love bug — search position matters, and your job is to get your website in the highest search spot possible.

Knowing your average position is key because it tells you how high your blog posts are showing up in search results. A post ranking at #5 is way more likely to get clicked than one hanging out at #48.

And if you’re just starting to take your SEO strategy seriously — don’t stress. Think of it like going to the gym.

You won’t see abs in a day, but consistent reps bring real results.

It’s not about perfection overnight — it’s about showing up, learning what works, and adjusting as you go.

Where to find it:

• Go to the “Performance” tab → scroll down to the “Average Position” section.

✨What consistently monitoring this could unlock in 6–12 months:

– This gives you more control, strategy, and confidence in what to publish next.

– You’ll start to see which blog topics are gaining real traction.

– And which ones might need stronger SEO or a refresh.

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🔥 Bonus: How to Submit a Blog Post to Google Search Console.

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This one’s major.

We already covered why submitting your blog post manually to Google Search Console can seriously speed up the indexing process.

Without it, Google might take its sweet time — or worse, not find your post at all. And we definitely don’t want that.

Because if you’re putting in the work to write and share valuable content, you want it seen. You want it indexed fast.

Here’s how to do it:

1. From your Google Search Console dashboard, head to the URL Inspection bar at the top.
   
2. Paste in the full URL of your latest blog post.
   
3. Hit Enter, then click “Request Indexing.”

And that’s it — you just told Google:

“Hey Google 👋🏽, come check out my blog post!”

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How Often Should You Check Google Search Console?

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👉🏽 Once a week is enough.

It doesn’t take long — just a quick peek to catch your wins early and keep things flowing smoothly.

You could even start with every other week and build up once it feels like second nature.

Think of it as a little check-in that helps you stay aligned with your blog goals and growth. 

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In Conclusion🥂

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When you’re blogging with intention — and using tools like Google Search Console to guide your growth — your content starts to work with you, not just for you.

It’s not about being perfect. It’s about being consistent, strategic, and aligned.

And trust me, those small tweaks?

They add up beautifully over time.

Okay, love bug — until next time…

📌 This post was packed — pin it to your Pinterest business board so you don’t forget these tips later.

Here are a few posts that’ll help you keep building:

• Here’s Part 1 of this Google Search Console series — where I break down what it is and how it helps your blog grow.”

• Next up: Content Creation Trends in 2025 – Smart Businesses Should Know.

P.S. Keep the momentum going — these posts will keep your blog leveling up.

Cheers to building your business with soul🥂
Your favorite foodie and blogger,
Keesh